Unlock Smarter Business Decisions With Data-Backed Research

 

We help brands, nonprofits, and public organizations decode customer behavior, uncover growth opportunities, and reduce decision-making risk.

We’ve helped brands including:

Proprietary Research Methodologies

30+ Years of Market Research Expertise

Book a 30-minute, no-pressure consultation to discuss your business challenge with us:

Receive Amazon $500 gift card with your first project with Pacific.

University of Washington Foster School of Business

“I’m having a ball in the simulator (especially with the new segmentation variables). Thank you so much for delivering exactly what we needed!”

Power California

“Their partnership has been critical to expanding our capacity to integrate data and research in our strategies.”

Large National Health System

”The insights they deliver are crucial for understanding our impact and identifying areas for improvement.”

Some Of The Questions We Can Help You Answer…

Where are the gaps in our services? What other services are our customers looking for?

Which product features or factors are driving potential customers’ decision making?

How does the marketplace view our services versus our competitors?

How do we price a new service or product without just following the pack?

Which messages resonate most with our customers?

How We Deliver Clarity To Your Business Decisions

 

At Pacific Market Research, we use research to help our clients better understand their competitive landscape, evaluate their options, and make business decisions with confidence.

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Custom Insights

 

Pacific provides insights to ensure your strategy is rooted in market truth. When you need answers to the questions and challenges facing your organization, we provide the direction to propel you forward with confidence.

Find Your Market Truth
Pacific Market Research Charts Image
Pacific Market Research Charts Image

Custom Insights

 

Pacific provides insights to ensure your strategy is rooted in market truth. When you need answers to the questions and challenges facing your organization, we provide the direction to propel you forward with confidence.

Find Your Market Truth
Pacific Market Research Charts Image

Data Collection

 

Data is the raw material that fuels information and insights — but if your collection approach isn’t rigorous, the validity of your data always will be suspect. Our difference: the people, processes and project management to ensure precise, high-quality collection every time.

Trust Your Data

Success Stories Spanning Every Stage of Growth

University of Washington Foster School of Business

“I’m still reviewing and digesting all of the results and having a ball in the simulator (especially with the new segmentation variables). Thank you so much for delivering exactly what we needed!”

– Marketing Strategist

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Hemispheres

“For over 20 years, PMR has been one of our most trusted partners to help us deliver successful research projects. From short term assignments to complex multistage engagements, PMR  has the expertise, deep resources, and positive attitude to help us accomplish our goals. We appreciate their willingness to take on any challenge and their attention to detail. We look forward to the continuation of our partnership to ensure we are delivering the highest level of quality for our clients.”

– Lynn Reed

Seattle City Council

“The study (done by Pacific), which is the fifth in a longitudinal series for the city, is actually a model for how to do this kind of survey work. Nearly 50,000 invitations to complete a survey were sent out, with specific outreach to low-income households, Seattle Public Schools parents, and even “tiny house village” residents.”

– From the Seattle City Council Insight Blog

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Power California

“We’ve collaborated with Pacific/Latino Decisions on young voter polls for several cycles, and their partnership has been critical to expanding our capacity to integrate data and research in our strategies. Their polling expertise  has been instrumental in supporting us to deeply understand the sentiments and motivations of young Californians in the last 5 years.”

– Justine Santos

Large National Health System

“Pacific Market Research has been a fantastic partner in helping our health system establish consistent brand awareness tracking. Their team is exceptionally easy to work with, highly responsive, and true thought partners in the development and ongoing measurement of our brand’s perception. The insights they deliver are crucial for understanding our impact and identifying areas for improvement in our marketing mix.”

– Marketing Director

Premera Blue Cross

“Pacific provides overall value, cost, quality statistical analysis, good data collection, and reporting quality.”

– Manager Market Research

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Harvest Insights

“Working with Pacific Market Research feels like having a true partner on my projects. They’ve consistently been dependable and easy to work with. Their team communicates clearly, manages logistics efficiently, and approaches each project with a collaborative mindset. It really feels like they’re in it with you. They don’t just execute well, but they make sure the work runs smoothly from start to finish.”

– Senior Analyst

Community Pickleball

“We needed answers before opening a new facility, including structuring membership tiers and pricing. Pacific provided everything we needed to create a reliable strategic plan and provide proof of concept to investors and lending institutions.”

– CEO

Meet Our Founders

Mark Rosenkranz

Mark Rosenkranz

Founder and Managing Director

Mark Rosenkranz is a Managing Director of Pacific and co-founded the company in 1998. Mark has a broad and insightful understanding of the research industry, and has successfully led hundreds of research projects for our clients across the world. He has served on the boards of the Market Research Association and the Puget Sound Research Forum. Mark is an attorney, and received his JD from Fordham University, formerly working as a juvenile public defender. Mark is a sports fan (rooting for NY and Seattle, father of two, dog owner, and proud Seattleite.

Andrew Rosenkranz

Andrew Rosenkranz

Founder and Managing Director

Andrew Rosenkranz is a a Managing Director of Pacific and co-founded the company in 1998 along with his brother and business partner, Mark. Andrew works to ensure Pacific’s continuing ability to support clients with the most advanced and effective research methods and technology to address their strategic goals. He is always working on best practices and changes in the industry to support Pacific’s varied clients, including government agencies, corporations, and non-profits. Andrew received his MBA from the University of Washington. Andrew plays ultimate frisbee, has three kids, and lives in Seattle.

Find out why Microsoft, Starbucks, City of Seattle, American Red Cross, SEIU, and Premera Blue Cross, along with organizations of all sizes run their business decisions through Pacific.

Talk to us today to learn how your organization can:

Segment your customers to optimize your marketing and product offerings.

Position your brand to maximize organizational growth.

Price your products and services with confidence.

Increase customer retention and engagement.

Let’s have a no pressure conversation about what you’d like to achieve, and our highly experienced team can help you identify potential approaches, roadblocks, and costs.

”Working with Pacific Market Research feels like having a true partner on my projects.”

– Harvest Insights

Book a 30-minute, no-pressure consultation to discuss your business challenge with us:

Receive Amazon $500 gift card with your first project with Pacific.